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About MPG Solutions

Built in Edmonton.
For Canadian Businesses.

MPG Solutions was founded by a night-shift nurse who watched service businesses lose customers to voicemail at 2 AM. He decided to fix it.

Edmonton, Alberta — the city where MPG Solutions was built

"I'm a nurse who builds AI. That sounds weird. But healthcare taught me systems thinking, triage, and staying calm under pressure."

— Zephan Amponsah, Founder

Zephan Amponsah

Registered Nurse · Founder, MPG Solutions

Zephan is a registered nurse at an Edmonton hospital. He works night shifts. Between patients, he noticed something: his phone had messages from plumbers, HVAC companies, and dental offices saying "sorry we missed you." These weren't just inconveniences — they were businesses hemorrhaging revenue to voicemail.

He built MPG Solutions in his apartment in the Twinbrooks neighbourhood of Edmonton. No venture capital. No co-founders. Just a laptop, a vision, and the work ethic he inherited from his father — a Ghanaian immigrant who earned a PhD and was offered a VP role at the Alberta Energy Regulator.

Night shifts gave him the time. Healthcare gave him the thinking. Watching businesses lose $500 jobs to a phone ring gave him the why.

Three principles we build by.

MPG isn't just a product. It's a position on how Canadian businesses deserve to be served.

1

Every call deserves an answer.

A homeowner with a burst pipe at 2 AM deserves to reach a real business, not a voicemail. Every missed call is someone's problem going unsolved and a contractor's revenue walking out the door. We built a system that answers every time, no exceptions.

2

Canadian businesses deserve Canadian tools.

US competitors charge per-call and aren't PIPEDA compliant. They weren't built for our privacy laws, our bilingual requirements, or the realities of running a trades business in Alberta. We built this for Canada — PIPEDA-compliant, flat-rate, and managed from Edmonton.

3

Technology should level the playing field.

A solo plumber shouldn't have to choose between being on a job and answering the phone. A two-person dental practice shouldn't lose patients to a competitor with a bigger front-desk budget. AI should make the small operator as reachable as the large one.

What we're building

More than an answering service.

MPG is building the operating system for service businesses — AI that handles calls, books jobs, dispatches technicians, collects payments, and requests reviews. All in one flat-rate subscription. No per-call billing. No bloated software rollout. We handle the backend; you run your business.

40+
Industries supported
160+
Automated workflows built
17
Core workflows active in production
0
Calls missed when deployed
1
Founder · 1 AI system · built in Edmonton

Want to see it in action?

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